Morning's roundup of the New York Times web edition
by Amelia Salyers, Concept Developer (27 July 2010)
I just read this profile piece this morning. It caught my eye because it discusses the social media games company Zygna - the star of my blog article last week. This week's article, by Miguel Helft, does a good job of explicating the pros and cons of...
More than just fun and games: Social Media Marketing and Games
by Amelia Salyers - Concept Developer (19 July 2010)
If the proverbial Old MacDonald had a farm in 2010, he is also likely to be one of the 20 million people around the globe who daily check on their virtual farms with FarmVille, the wildly popular Facebook game. More than just a “moo-moo here an...
It doesn't all end on the 11th...
by Laura Markes - Concept Developer (09 July 2010)
With World Cup fever reaching a climax this week, what mental ‘tag clouds’ are forming in our twitter-paced, global citizen, attention-span-as-long-as-an-ad minds? Boo refs? Ooo vuvuzelas? Paul the Octopus paella?
How much more about Sou...
How a Red Card can be foul on and off the pitch
by Caroline Loevner - Concept Developer (08 July 2010)
Every four years the entire world falls apart into mass hysteria, childlike enthusiasm and frenetic nationalism. We call it the World Cup. The final match between Spain and the Netherlands, scheduled for this Sunday, will be the most watched sporting...
What happened to Hotmail?
by Fabrice Burtin - Commercial director (05 July 2010)
Hotmail used to be one of the most powerful brand in the world. It used to be at the forefront of online communication. Early 90′s we all went there to get a personal email address like we all get a Facebook account today. We all got one. Bu...
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